TikTok tutorial: How pharma can embrace the video platform’s educational potential

Once considered a Gen Z-dominated social media platform, TikTok is taking off with other age groups now, broadening the opportunity for brands to engage with its users. Last year, the short-form social video app garnered over 1 billion monthly viewers, 36% of whom were between the ages of 35 and 54. During that time, advertisements … Read more

Pharma giants take on Appalachian cancer rates in newest screening initiative

Listen to the article 7 min This audio is auto-generated. Please let us know if you have feedback. Two portraits, or perhaps stereotypes, of rural Appalachia exist. One conjures images of winding country roads connecting idyllic Leave-It-To-Beaver towns hidden in the shadows of rugged mountain ranges. The other brings to mind rusted suspension bridges, buckling … Read more

Jumping into pharma with big plans at a small company

Listen to the article 6 min This audio is auto-generated. Please let us know if you have feedback. Turning 50 does different things to people. Some people buy sports cars. Others start thinking about all the vacations they didn’t take or all the novels they never wrote. Jim Cassidy decided to join the pharma industry. … Read more

The ‘innovation gap’ haunts Big Pharma, and the race is on for the next blockbusters

Listen to the article 7 min This audio is auto-generated. Please let us know if you have feedback. History often repeats itself, and the pharmaceutical industry’s current “innovation gap” is one they’ve seen before — the world’s largest companies find themselves in the precarious position of needing to make big new bets before their once … Read more

Mouse vs. machine: Using AI to solve the animal testing model in pharma

Listen to the article 7 min This audio is auto-generated. Please let us know if you have feedback. No more poison injections, induced tumors, forced obesity or other unspeakable cruelties. Mice everywhere would rejoice if they knew that artificial intelligence might someday take over their jobs in pharmaceutical testing, and that day is coming closer … Read more

From the fringes to the forefront — the mRNA era has taken hold of pharma

Listen to the article 12 min This audio is auto-generated. Please let us know if you have feedback. The genetic technology mRNA has quickly come a long way in a short period of time. Its story dates back more than 70 years when researchers began assessing its therapeutic potential. Over the past two decades, several … Read more

Should the Biden Administration Look to Pharma for New USPTO Director?

“Strong patent rights that are enforceable against infringers are crucial for firms that engage heavily in research and development activities, and now is a perfect time for the pharmaceutical sector to inform the public debate on how enforceable patent rights encourage a strong innovation economy.” The United States is not even two weeks into the … Read more

How pharma can up its social media game

Listen to the article 8 min This audio is auto-generated. Please let us know if you have feedback. The life sciences sector long shied away from advertising on social media platforms, largely fearing the FDA’s stringent regulations. Now, more biopharma companies are jumping into the online direct-to-consumer marketing game. After all, with over 50% of … Read more

A pharma mystery: Cancer-causing impurities drive joint search for answers

Listen to the article 9 min This audio is auto-generated. Please let us know if you have feedback. In the complicated world of pharmaceutical development and manufacturing, it’s little wonder there are still a few mysteries. Potentially carcinogenic compounds called nitrosamines — and how they come to be in certain drugs — are one of … Read more

Two Pharma and Biotech Cases to Watch in 2022

“Based on the similarity of the questions presented to those that the Supreme Court declined to answer in Idenix v. Gilead, Amgen’s petition has a slim chance of success. Regardless, patent owners should be wary of asserting claims that characterize a monoclonal antibody purely on its function.” Monty Python and the Holy Grail: “I’m Not … Read more