The Best New Platforms, Trends, and Advertising Strategies to Leverage in Social Media

What is the latest in the social space? That is what PM360 Our readers wanted to tell us, especially as it relates to life sciences marketers. We are always seeing new platforms pop up, big platforms introduce new features (and occasionally agree to massive sales), new trends emerging that alter how social is being used, … Read more

How pharma can up its social media game

Listen to the article 8 min This audio is auto-generated. Please let us know if you have feedback. The life sciences sector long shied away from advertising on social media platforms, largely fearing the FDA’s stringent regulations. Now, more biopharma companies are jumping into the online direct-to-consumer marketing game. After all, with over 50% of … Read more